Impact & Transparency
⚠️ Sample metrics shown for design purposes. All figures below are placeholders and will be replaced with verified data before our first impact report.
How your purchase helps
When you buy from The Cool Companion, profit from eligible purchases is set aside in our animal welfare fund. That fund supports humane programs for street dogs in Morocco: shelter construction and operation, food and clean water, veterinary treatment, vaccination and sterilization programs, rescue of vulnerable dogs, and adoption support.
Our methodology
We define "profit" as revenue minus product cost, payment processing, shipping, and platform fees. We will publish the exact allocation for each reporting period, with receipts and documentation, on this page. We distinguish clearly between store revenue, profit, customer donations, impact fund contributions, and actual project spending.
Sample impact dashboard (placeholder data)
- Dogs supported: [to be reported]
- Meals funded: [to be reported]
- Veterinary treatments funded: [to be reported]
- Shelter spaces supported: [to be reported]
- Sterilization procedures funded: [to be reported]
- Adoption cases supported: [to be reported]
Reporting schedule
We plan to publish quarterly impact updates and an annual summary. Our first report will be published after our first full quarter of sales.
Partners
We are currently evaluating established animal welfare organizations working in Morocco as implementation partners. Partner names will be published here once agreements are confirmed — we will not name partners before that.
Questions?
Ask us anything about how the fund works via our contact page. Transparency isn't a page on our site — it's the reason this store exists.